justdrive
The Brain Injury Alliance of New Jersey
(the Alliance) is committed to driving safety.  Along with safety partners throughout the state, we lead a Distracted and Impaired Driving Community of Practice in 2016 to help reduce crashes.

The Alliance currently works in conjunction with the following state partners to raise awareness about distracted driving:  The New Jersey Division of Highway Traffic Safety, New Jersey Association of Health, Physical Education, Recreation and Dance, DCH Teen Safe Driving Foundation, Safe Kids, Monmouth County Intoxicated Driver Resource Center, New Jersey Teen Safe Driving Coalition, New Jersey Manufacturers Insurance Company, AAA Clubs of New Jersey, Rowan University among others.

Our goal is to educate people about the dangers of distracted driving and to remind every driver to put the phone down, keep their eyes and minds on the road and just drive!

 

For more transportation safety information and to learn more about distracted driving, visit our website JerseyDrives.com!

 


WHAT IS DISTRACTED DRIVING?

Distracted driving activities include things like:

Talking on a cell phone
Texting
Reading
Grooming
Eating
Talking to other passengers
Using in-vehicle technologies

There are THREE main distractions that contribute to this type of activity:

manual

visual

cognitive

While any of these distractions can endanger the driver and others, texting while driving is especially dangerous because it combines all three types of distraction.1  


Texting and driving a car. Warning message. Word cloud illustration.DISTRACTED DRIVING IS A MAJOR PROBLEM – HERE’S WHY…

  • – In 2014, 9,967 motor vehicle crashes occurred as a result of alcohol impaired driving.

  • – In 2014, over 3,000 people were killed due to motor vehicle crashes involving distracted driving, and 431,000 were injured.

  • – At any given moment during the day, approximately 600,000 drivers are using a cell phone or other electronic device while simultaneously operating a vehicle. That number has steadily increased since 2010.¹


INFOGRAPHIC

ddawareness(4)

 

 

 

 

 

 

 


SOCIAL MEDIA

Distracted Driving Image for July

 

 

 

 

 


RESOURCES

Can you Text & Drive? Put your skills to the test and check out this game StayAliveGame

 

Street Smart
bestreetsmartnj
New Jersey Pedestrian Safety Program
Pedestrian Safety Campaign

 

Share the Keys
Kean University in partnership with the New Jersey Division of Highway Traffic Safety and New Jersey State Police developed Share the Keys, a research-based, data-driven orientation designed to reduce teen driver crash risks by increasing parental involvement.
Share the Keys Program

 

Federal Highway Administration – Roadway Safety Professional Capacity Building
The mission of the FHWA Office of Safety is to reduce roadway fatalities and serious injuries by making roadways safer. Safety professionals are striving to improve roads, but face challenges as technologies emerge and new professionals enter the field.
Mock DUI
Roadway Safety Noteworthy Practices Database

 

Distracted Walking
According to the CDC, in 2012, 4,743 pedestrians were killed in traffic crashes in the United States, and another 76,000 pedestrians were injured. The Safe Kid Moment of Silence Pledge raises awareness about distracted walking.
Take Action Prevent Distracted Walking

 

Special Series on Driving Under the Influence of Intoxicants
Correlates of Drug and Drunk Driving

 

Partnership for Drug-Free Kids
Cycling While Impaired

 

State of New Jersey
Intoxicated Driving Program Reports

 

National Highway Traffic Safety Administration
SaferRide Mobile App

 

Distracted Teen Driving
New AAA Report on Distracted Teen Driving

 


Sources
1. National Highway Traffic Safety Administration. Facts and Statistics. Available from http://www.distraction.gov/content/get-the-facts/facts-and-statistics.html. Accessed September 13, 2016.
2. National Highway Traffic Safety Administration, April 2013. Publication no. DOT HS 811 737. Available from http://www-nrd.nhtsa.dot.gov/Pubs/811737.pdf. Accessed October 9, 2014.